Service
Serena Carpenter, Ph.D.
RESEARCH AND PROFESSIONAL
Research Journal Manuscript Reviewer
Journal of Broadcasting & Electronic Media (July 2008-Present)
Mass Communication & Society (August 2008-Present)
Journal of Computer-Mediated Communication (September 2008-Present)
Co-vice-chair for Programming
Civic and Citizen Journalism Interest Group, Association for Education in Journalism and Mass Communication, 2008-2009
Conference Paper Reviewer
Reviewer, Association for Education in Journalism and Mass Communication for Education (AEJMC), Civic & Citizen Journalism interest group, 2009
Reviewer, International Communication Association annual conference, Journalism Studies division, 2008
Reviewer, Association for Education in Journalism and Mass Communication for Education (AEJMC) Midwinter conference, Communication Technology division, 2008
Reviewer, 16th European Conference on Information Systems, Ireland, 2008
Reviewer, Broadcast Education Association annual conference, Communication Technology division, 2008
Reviewer, National Communication Association annual conference, Mass Communication division, 2008
Moderator and Panelist Presentations
Panelist. Social media: Beyond the buzz. Panel presented for the American Marketing Association (Phoenix Chapter), September 23, 2009.
Moderator, panel organizer. Teaching online video storytelling: How to train students to get that (new) visual mindset. Panel presented at the Association for Education in Journalism and Mass Communication for Education (AEJMC) conference, August 9, 2008.
Panelist. Visual storytelling from broadcast to web. Panel presented at the Broadcast Education Association (BEA) conference, Las Vegas, NV, April 18, 2008.
Panelist. Using the digital revolution to revolutionize patient education: Implementing online support groups and tailored education. Panel presented at the International Communication Association (ICA) in San Francisco, CA, May 27, 2007.
Moderator. The Iraq War and framing. Papers presented at the Midwest Association for Public Opinion Research (MAPOR) in Chicago, IL, November 18, 2006.
Other Service
Pennsylvania Newspaper Association Foundation, Newspaper of the Year Contest Judge (Diversity), August 2005
UNIVERSITY
Arizona State University, Tempe, AZ
Faculty Technology Committee, 2008
- Advise and beta test technology for faculty at ASU.
Michigan State University, East Lansing, MI
University Graduate Judiciary Committee, Council of Graduate Students Representative, 2006-2007
- Participated on a six-member committee that listens to Michigan State University student appeals when sanctioned with disciplinary action.
Bloomsburg University, Bloomsburg, PA
American Democracy Project for Civic Engagement, Bloomsburg, PA, September 2003 – August 2004, Public Relations Chair
SCHOOL
Arizona State University, Tempe, AZ
Member, Doctoral Committee, 2009-Present
- Voted by faculty to serve as committee member for new doctoral program
Member, ASU Graduate Committee, 2008-2009
- Administrative work including selecting graduate student applicants
Master of Mass Communication Applied Project (Thesis) Committees
Committee Chair, Applied Project for Dianna Nanez, 2009
Committee Chair, Applied Project for Sky Schaudt, 2008
Committee Chair, Honor’s Thesis, Shea Drefs, 2008
Committee Member, Applied Project for Julie Vance, 2008
Committee Member, Applied Project for Andrea Aker, 2008
Committee Member, Applied Project for Daniel Jenk, 2008
Knight Center for Digital Entrepreneurial Search Committee, 2008
- Interviewed candidates
Knight Center for Digital Entrepreneurial Search Committee, 2007
- Interviewed candidates
American Society of Newspaper Editors High School Journalism Reynolds Institute, Tempe, AZ, June 2008
- Trained U.S. high school journalism educators on how to prepare multimedia stories for the Walter Cronkite School of Journalism and Mass Communication.
Michigan State University, East Lansing, MI
Military and the Media Committee, Michigan State University, January 2005 – August 2007
- Trained military personnel to understand the tensions, history and research behind the military and media relationship.
Media & Information Studies Ph.D. Graduate Student Representative, Michigan State University, October 2004 – August 2007
- Represented Media & Information Studies doctoral student population and organized seminars for the students and faculty.
Bloomsburg University, Bloomsburg, PA
Advisor, Bloomsburg University Film Club, August 2003 – May 2004
- Assisted students interested in producing their own short films and weekly programs.
Equipment Request Committee Member, Bloomsburg University, Bloomsburg, PA, October 2003 – May 2004
- Evaluated television production needs and equipment for the Mass Communication department.
Accreditation Committee Member, Bloomsburg University, Bloomsburg, PA, September 2003 – May 2004
- Researched curriculum, equipment and research publication needs to meet Accreditation standards for Mass Communication department.
Promotion Committee Member, Bloomsburg University, Bloomsburg, PA, September 2003 – May 2004
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Site Purpose
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- Social Media Assignment: Free Metric and Measurement Tools
- Use twitter to find jobs – journalism, social media, pr, etc.
- Fall 2009 Online Media students complete their portfolios
- SYLLABI: Teaching Online Journalism and Communication
- Bringing structure to the grading of blog posts
- Teaching the value of Twitter
- Investment in video at newspapers not significant
- Developing a personal brand statement
- Look who’s back
- Publishing your journal articles online – your rights
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